My recent stint at GravityOne as a Design Strategist has been a little bit of everything, all at once - from redesigning legacy enterprise platforms to embedding AI into core workflows to building a design system. Before that, at Absolute, I was involved in designing for core offerings like Agri Inputs & Active Ingredients, streamlining all marketing needs under one roof. Working in these young, rapidly growing enterprise startup environments taught me how to navigate the balance between business objectives and engineering, and hold the user's corner when business goals and engineering constraints were both shouting louder.
I graduated from National Institute of Design Madhya Pradesh with a degree in Communication Design. That's where I fell headfirst into human-centered design and never quite climbed back out (nor wanted to). It became the lens through which I've worked with Foundit (formerly monster.com) & Absolute and everything since.
I grew up wandering through the art and culture that India quietly carries everywhere. Pattachitra, Jute art, Dry flowers, Mural art, Clay art, Rajwar Bhitti Chitra, Kalamkari - I tried my hand at most of them, badly at first, better with time. What they gave me wasn't technique. It was patience, attention to the small things, and an eye trained to find beauty in the unfamiliar. I carry that into everything I design.
I think good design doesn't announce itself. It just makes people feel like someone, somewhere, thought about them.
That's the job. And I take it seriously.
Capturing the beauty in the familiar